Key Responsibilities:
Collaborate with a strategist to transform concepts into functional, testable web experiences while communicating technical insights to non-technical stakeholders as needed.
Manage end-to-end A/B test setups within Optimizely, including build processes, metrics definition, audience targeting, URL configurations, and thorough pre-/post-launch QA.
Identify opportunities for enhancements in the Client web widget product, propose innovative features, and contribute to ongoing improvements to drive better user experiences.
Update widget code to deliver targeted experiences using session-based logic (e.g., new vs. returning users, logged-in vs. logged-out states, lapsed customers, and geo-targeting) informed by dataLayer, session storage, or local storage.
Required Qualifications:
Minimum of 5 years of web development experience.
Bachelors degree in Computer Science, Information Technology, or a related field (or equivalent experience).
Hands-on experience with the Optimizely platform (or similar A/B testing platforms) and a solid understanding of A/B testing methodologies.
Excellent problem-solving skills and the ability to work independently and collaboratively.
Strong communication skills, with the ability to simplify complex technical information for non-technical stakeholders.
Preferred Qualifications:
Experience with other A/B testing platforms apart from Optimizely.
Familiarity with web optimization techniques to improve performance and user experience.
Experience in data-driven decision-making and analyzing test results for continuous improvement.
Familiarity with version control systems like Git.
Experience in working with analytics tools such as Google Analytics, Mixpanel, or similar platforms.
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